About

Robin Barata is a French-Brazilian Industrial Designer currently serving as a Lead Industrial Designer at General Motors. Robin began his design journey in a Parisian Design studio in 2012 and later co-founded Prynt, where he wore the hats of both an Industrial Designer and Design Director. Along this path, he has cultivated skills in design, manufacturing, and management. Prior to his current role at General Motors, Robin contributed as the first Industrial Designer at Tonal, where he participated in the creation of the smartest home gym.